14 Success Factors to Participate at Virtual Exhibition or Online Trade Show

Not only the organizers; but also the attendees can be confused when it comes to a virtual event. It can be hard to manage the time and explore the whole virtual space and enjoy every single thing provided by the virtual exhibition platform. It is essential to know the main factors that you will face at a virtual trade show and how you can take various benefits of it.

So, here is a complete list of factors that can be helpful to make your participation at a virtual exhibition or an online trade show a success. Let’s have a glance at every success factor in brief.

14 Factors to Attend the Virtual Exhibition or Trade Show Successfully!

14 success factors that can be helpful to make your virtual exhibition or trade show participation a success are as follows:

• Easy Navigator

You can get a 360° navigator at the top virtual exhibition platform. Moreover, it will ease your visit throughout the virtual event. Hence, you can use this navigator to get the proper direction. Just like you get a direction board in the physical event. So, this is one of the success factors for a virtual trade show.

• AI Matchmaking

You can get match suggestions with the top virtual exhibition platform. Moreover, they use AI technology to collect and analyze the demographical data of every attendee and virtual trade show user. Hence, you will get a suggestion of participants that have the same interests as you to connect and enjoy the event with them.

• Business Card Exchange

You can send a plea to others for their business card, and others can send you a request. Moreover, the top virtual exhibition platform gives you the power to manage whom to give your business card and whom not to.

• AR Photo Booth

The next success factor is the AR photo booth. Many top virtual exhibition platforms provide AR photo booths that help you create memories of your virtual trade show with a photo. Moreover, you can take photos with different backgrounds and even upload them on your social media channels.

• Emoticons

You can boost and encourage the speaker just like you do in a physical event. Moreover, the top virtual exhibition platform provides hooting, clapping, heart, like, and various other emotions that can be helpful to show your support to the experts.

• Notification

You can always look at the notifications displayed at the top of your virtual trade show. Moreover, many top virtual exhibition platforms provide the notifications option to organizers to share all the upcoming sessions, announcements, and updates as a pop-up so that attendees can see it and get ready for the next session.

• B2B Meeting Scheduler

You can even take the benefit by scheduling an online meeting with the organizers or experts even before the virtual trade show. Moreover, very few but only top virtual exhibition platforms provide the B2B meeting scheduler in a virtual event. So, you have to look for its availability.

• Networking Tables

You should participate in the networking table and choose the best seat for you in a discussion that interests you. The organizers can conduct numerous networking tables as per their requirements as the top virtual exhibition platform offers them such features.

• WhatsApp & Zoom Meeting Integration

You can use WhatsApp or Zoom for more convenience and ease in communicating with the organizers and other virtual trade show attendees. Moreover, only the top virtual exhibition platform provides such integration as they try to make the communication seamless during a virtual trade show.

• Digital Ready Content

You can get a complete document library at the virtual trade show. Where you can bookmark, view, and even download the documents you need. With the help of the top virtual exhibition platform, the organizers create a library for attendees to download documents, PDFs, Sessions, Flyers & other essential information. So, you have the whole space to explore all the information shared by the virtual trade show experts. Moreover, the virtual AGM platform provides the document library for all formats of events. Such as expos, exhibitions, meetings, conferences, launches, and more, whoever requires it.

• Online Profile of Booth Staff

You can reach the online profile of the staff and speakers of the virtual trade show within the event. The organizers even get insight if you visit or like the speaker’s profile. It increases the chances that you will get to see and listen to the session of the same speaker next time as many people show interest in them.

• Independent Virtual Booth

You can explore and get a lot of information from the virtual trade show booth. Many brands and businesses create their booths with representatives so that attendees can reach them and ask if they need any assistance regarding any of their services or products. Hence, if you are interested in any brand and want to know about any of their work, you can directly reach, communicate and connect with them via the virtual booth provided by the virtual exhibition platform.

• Gamification & Leaderboard

Many virtual exhibition platforms provide AR/VR games in the virtual trade show to engage and entertain the attendees to the fullest. You can also explore the various games available in the virtual trade show to make your virtual event experience more fun and enjoyable. Moreover, you can also look for the leaderboard or contest to win various rewards and prizes offered to the players.

• Entertainment Performances

Many organizers add a lot of live performances to their virtual trade shows with the help of top virtual exhibition platforms. You can take all the benefits of various live comedy shows, dance performances, magic shows, singing concerts, and various other performances. All you need to do is keep yourself updated about all these aspects to reach them on time.

So, these are the various success factors to participate in a virtual exhibition or a virtual trade show. Basically, you just need to know the various features and elements the organizers are providing you in their virtual trade show in order to keep yourself up and manage to attend and enjoy all of them equally.

I Hope, you will find this article beneficial to know the various factors that can help you attain success in attending a virtual exhibition or trade show.